Work The System
The Magic Of Having a Small Business

The Magic Of Having a Small Business

January 11, 2022

For most business owners, their goal is to become as large as possible. But is that really the right end goal? According to Lee LeFever, you don’t have to have a big business to be successful.

 

In this episode Lee LeFever --- CEO of Common Craft --- Explains the benefits of staying small and simple. In the past, Lee has had many opportunities to double or triple the size of his business, Common Craft, but chose not to. He stayed small and provided for himself and his wife with relative ease as he maximized success in his small, but efficient business.

 

In this episode we discuss: 

  • How to have success in a small business (that stays small)
  • Building a business that revolves around your life
  • Passive Income

 

#smallbusiness 

#smallbusinessowner 

#smallbusinesstips 

#smallbusinesssupport 

#bsmallbusinesstips 

#bsmallbusinessmarketing 

#smallbusinesscommunity 

#smallbusinessdevelopment 

#smallbusinessdesign 

#smallbusinesseveryday

 #smallbusinessgoals

Increasing Business Value

Increasing Business Value

December 28, 2021

In this episode Joseph Frasko, owner of Aurora Capital Group, explains the techniques for growing a valuable business while making time for things outside of work. Joseph has 30 plus years of hands-on experience in multiple startups and exits, as well as C-level executive experience in over a dozen companies. Joseph will help you walk the path of success by conquering process, people, technology, and data.

In this episode we discuss: 

  • How to extract a business owner from the day-to-day
  • Building a business that revolves around your life
  • Increasing business value

#smallbusiness 

#smallbusinessowner 

#smallbusinesstips 

#smallbusinesssupport 

#bsmallbusinesstips 

#bsmallbusinessmarketing 

#smallbusinesscommunity 

#smallbusinessdevelopment 

#smallbusinessdesign 

#smallbusinesseveryday

 #smallbusinessgoals

Business Advertising

Business Advertising

December 13, 2021

Making an ad is one thing, but making a successful ad is another. Not only does it take long hours of brainstorming, but it can be difficult to pinpoint what is making it work. According to Brian Gregory, people only buy products if they appeal emotionally. 

In this episode Brian Gregory -- CEO of Admanity -- Explains the secret to making a successful advertisement.

Brian is the CEO and founder of admanity.com. If you ever wished that a professional ad agency would coach you about your brand, but found out you couldn't afford it, you're going to enjoy this episode. Admanity has created a breakthrough emotional algorithm that can instantly give any business the advertising strategies, tactics and formulas that will sell it most effectively in the market without the high cost of hiring an agency.

 

 

The Systems Mindset

The Systems Mindset

November 29, 2021

I just had the opportunity to interview Sam Carpenter for this week’s podcast episode.

In this episode Sam explains the many benefits of living life with the Systems Mindset and how you can get it too.

In this show we discuss:

  • How to get the Systems Mindset
  • Applying the Systems Mindset to your work
  • Applying the Systems Mindset to your personal life
Winning Your Week

Winning Your Week

October 11, 2021

In this episode, Demir Bentley -- CEO of Life Hack Method -- Explains how to arrange your week to be as productive as possible. 

On the show we discuss:

 

  • How to “Win Your Week”
  • Keys for planning a successful week
  • Personal life systems

 

  • #productivitytips 
  • #productivityhacks 
  • #productivityhabits 
  • #productivityawaits 
  • #aproductivitymonth 
  • #aproductivitybook 
  • #bproductivityhacks 
  • #productivityduringquarantine 
  • #productivityexperts 
  • #productivityessentials 
  • #productivityenhancement 
  • #eproductivity2020 
  • #eproductivity2021 
  • #productivityforcreatives 
  • #productivityforentrepreneurs 
  • #productivityforthewin 
  • #productivityguru 
  • #lproductivitytip 
  • #lproductivitygoals 
  • #productivitymindset
How To Recruit Employees

How To Recruit Employees

September 13, 2021

In this episode, Erin Longmoon --- CEO of Zephyr Recruiting --- Explains the processes for matching the right employees with the right businesses. 

We discuss:

  • The process for finding the “right fit” employees
  • Interviewing tactics
  • When to let employees go
Tips for Cold Calling

Tips for Cold Calling

September 2, 2021

Cold calling is often overlooked by most business owners. However, Wendy Weiss believes in using all the tools available to acquire potential clients, and cold calling is a sharp one! 

 

In this episode, Wendy Weiss - a sales trainer and coach - explains an effective method to make connections with clients. 

 

After moving to New York to become a professional ballet dancer, Wendy discovered a gift in business development within herself when she took a day job at a telemarketing agency. She soon started her own business to help others grow and become successful in their businesses. 

 

In this episode we discuss:

 

  • Cold calling tactics that are working right now
  • Proven techniques to build connections with clients
  • How to hire a good salesperson or appointment setter

 

#coldcalling
#coldcallingtips
#coldcallingcoach
#coldcallingexperts
#coldcallingguide

 

Improving a Struggling Business

Improving a Struggling Business

August 15, 2021

Growing a small business becomes more difficult by the year. Now simply maintaining a small business can be a struggle. But Stephen King knows that if a business owner knows what the driving forces behind a business are, that same business owner will make better decisions and ultimately change their company for the better. 

 

In this episode Stephen King -- CEO of Growth Force -- Explains how to improve a business by taking a careful analysis of the forces behind it. 

 

From startup to working with Fortune 500 executives, Stephen King brings a unique combination of vision, foresight, and experience to help small businesses run better, grow faster and make more money. Regarded as one of the accounting industry's top thought leaders, he's currently serving as President & CEO of GrowthForce, one of the nations largest cloud-based accounting services.

 

In this episode we discuss:

 

  • The five drivers of businesses
  • Cash flow tips
  • Important systems for business
The Sales System

The Sales System

August 1, 2021

Conducting sales is a diverse field with many techniques being used by different salesmen. It can be difficult to find the best way to conduct sales, but Jeremy Demerchant, a professional salesman, has developed a solid system to enhance sales dramatically.

 

In this episode Jeremy Demerchant -- CEO of Permission To Sell Consulting Group -- Explains his proven method for successful sales. 

 

Discovering sales techniques since his teen years, Jeremy Demerchant is an expert at controlling the conversations with clients to get sales with efficiency. He founded Permission To Sell to assist sales teams and improve their methods for winning over customers.

Tips on Public Speaking for Business Owners

Tips on Public Speaking for Business Owners

July 19, 2021

Public speaking and effective communication are the keys to growing your business in a cost-effective way.

Pat Quinn — one of the nation’s top presentation coaches — gives tips on public speaking for business owners.  Pat delves into the whys and hows of connecting with an audience and leading them toward a particular course of action through public speaking.

In this episode we discuss:

  • The four components to great communication
  • How to connect with the audience from the get-go
  • How to phrase your call-to-action
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